Vogel's acquires Marmitek
Eindhoven – 9 June 2017
Vogel’s®, market leader in TV mounts and supports, is announcing its acquisition of the Dutch company Marmitek BV, which develops smart applications for audio and video. With this acquisition,
Vogel’s aims to position itself more explicitly as a specialist in product-based solutions to improve people’s experience of sound and vision - at home and in the professional market. The acquisition will allow both parties to strengthen their market positions.
After the acquisition, Marmitek will continue to exist as an independent entity. Both companies will benefit from each other’s strengths. Vogel’s will be able to use Marmitek’s knowledge and expertise in home entertainment. Marmitek will be able to use Vogel’s international distribution network.
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Gerdi Vogels, Vogel’s CEO: “I am very pleased with this acquisition. It is an expansion that neatly complements our current activities. Through this combination, both brands can increase their position in the market and strengthen their distribution. In addition, we are looking forward to using Marmitek’s product development knowledge and expertise for future developments. With this acquisition, Vogel’s is spreading its wings even further. It will offer us new opportunities in our sector.”
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Arthur van Horssen, Marmitek Sales and Marketing Director: “This acquisition fits perfectly with Marmitek’s current development stage. For 20 years, we have developed our brand as specialists in smart audio and video solutions that allow customers to do more in home entertainment. With this acquisition, we are offered a wealth of possibilities to explore new markets and apply our product development expertise more widely. After years of pleasant collaboration between both companies, the acquisition now offers us a major impulse for growth that will allow us to act on our many ideas faster and more extensively.”
By combining forces, both Eindhoven-based companies can improve their market position and create new products and solutions for audio and video. The companies are complementary in nature, and the acquisition will strengthen both brands.
What began as a personal quest for perfection, has developed into a successful international company, producing a highly distinctive range of brackets and mounting systems for audio, video and multimedia equipment. Since the development of the world's first speaker wall bracket in 1973, this Dutch company has regularly produced award-winning solutions that make life easier for people. Today, Vogel's is famous for its exceptional range of mounting solutions for TV’s, audio visual devices and tablets, and for anywhere in the home.
The Dutch company Marmitek has been operating in the consumer electronics market for 20 years, developing smart accessories that allow customers to experience, control and set up audio and video throughout their homes. Marmitek is active in the European market, with a focus on the Benelux, Germany and Switzerland. For more information, please visit www.marmitek.com.